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How to Use Ads in Emails: Best Practices for Publishers

How to use ads in email newsletters
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This is a step-by-step guide about what email ads are and how to monetize email newsletters using programmatic native ads.

Nowadays, more and more publishers are looking for new ways to make money out of the content they’re already publishing. And many of them are testing email ads.

But problems can arise with email ads that aren’t a good fit for the newsletter’s audience. Or, even if the ads are a fit for the audience, finding advertisers and placing ads in a newsletter can end up being quite a lot of work.

Fortunately, there is a way to generate more revenue, maintain the editorial quality of your newsletter, and get it all done without a lot of work.

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