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Best Strategies for Publishers to Email Monetization

Email Monetization Strategy
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When it comes to generating money from email newsletters, it’s important for publishers to focus on enhancing the subscriber experience. In this blog post, we’ll explore the best strategies for publishers to email monetization.

However, with the ongoing developments in digital marketing, one thing remains constant – the high potential in driving revenue from free newsletter subscriptions. For The New York Times, it was reported that their subscribers were actually twice as likely to be converted into paying subscribers. 

Publishers need to understand email newsletters are a powerful tool for communicating with subscribers, along with strengthening that relationship. Instead of focusing on the sales component – promoting or selling products and services – the idea here is to use email newsletters to nurture these relationships while building a sense of community. 

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